Zomato opens Hyperpure warehouse, set to serve 2500+ restaurants every day

This move will enable Zomato to offer a wide range of fresh and high-quality food products to over 2500+ restaurants every day.
  • Franchise India Team Editor
Restaurant India

Restaurant discovery and reservation site Zomato has announced the launch of a first-of-its-kind, 30,000 sq ft Hyperpure warehouse in Bengaluru.

This move will enable Zomato to offer a wide range of fresh and high-quality food products to over 2500+ restaurants every day.

“A single thread unites the entire chain of Zomato lines of businesses -- better food for more people. Everything we do to bring together restaurants, consumers, food suppliers and logistics partners, working towards ensuring more people have access to fresh and clean food,” shared Deepinder Goyal, Founder and CEO, Zomato that is driving transparency and accountability across the food supply value chain since August 2018.

Hyperpure by Zomato supplies restaurants with fresh, and clean ingredients, at competitive prices. Through a technology-driven platform, restaurants can buy everything from vegetables & fruits, poultry (including antibiotic residue-free chicken), groceries, meats, seafood, and dairy; to beverages, and even eco-friendly packaging.

Commenting on the progress, Dhruv Sawhney, Founder, Hyperpure, said, “To address the growing demand, we have moved to a 30,000 sq ft warehouse in Bengaluru and will soon launch an even larger warehouse in Delhi. We will open Hyperpure warehouses in nine more cities across India by the end of this year, and eventually, across our international markets.” 

The move from a 6,000 sq ft warehouse (able to supply 200-250 metric tons a month) to a 30,000 sq ft space built to supply 4,000 metric ton capacity per month, will enable the company to service over 2500+ restaurants every day. It will use an end-to-end technology-driven platform, custom-built for this leg of the food value chain.

Hyperpure works directly with a large network — farmers, mills, producers, and processors — and carefully builds and monitors relationships with the source of each of our products. This enables Zomato to be able to provide the freshest, most high-quality-produce while continuing to build affordability, accessibility and convenience around food.

The platform is also a great place for big brands to launch new products and serves as a one-stop solution to discover what variety of products exist in the market.  Zomato helps restaurants that buy from Hyperpure spread more awareness about the good choices that they are making by showcasing the ‘HYPERPURE INSIDE’ tag on the restaurants’ pages. This way, consumers can trust that when they dine-out or order-in, their food is made with fresh, high-quality ingredients sourced directly from local farmers.

Restaurateurs can onboard themselves on the Hyperpure platform by downloading the app or logging on to hyperpure.com, and start buying fresh produce within 48 hours.

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