Taco Bell Opens Latest Cantina Concept in LA

QSR chain Taco Bell has opened its doors to its latest Cantina restaurant experience in the heart of Los Angeles, bringing the vibrant atmosphere to the iconic palm tree-lined, Hollywood Boulevard community.

"We're excited to be part of LA history with the continued expansion of our Cantina concept," said Taco Bell President and Global COO, Mike Grams by adding that these flexible formats are bringing iconic Taco Bell experiences to their fans across America, made possible by strong partnerships with their franchisees and the best restaurant teams.

"Taco Bell Cantinas continue to embody the spirit of the community, with our latest Hollywood location delivering an immersive, craveable brand experience to our Los Angeles guests," said Brian Cox, Owner of C&R Restaurant Group, one of Taco Bell's franchisees.

The site, formerly a bookstore to the starts, includes: digital ordering; a movie screen and DJ ready speakers; merchandise; a footprint on a historic landmark and an improved team member experience.

"We're continuing to push the boundaries and innovate for communities hungry for elevated dining experiences from quick-service restaurants they love, and our new Hollywood Cantina is poised to be a guest favorite," added Mark Reed, Owner of C&R Restaurant Group.