McDonald's launches its breakfast in North & East of India

McDonald’s has launched its popular breakfast across restaurants in North and East of India. The menu offers a choice of breakfast options such as Veg McMuffin, Egg & Cheese McMuffin, Sausage McMuffin, Egg & Sausage McMuffin, Hotcakes, Hash brown along with coffee and available beverages.

Currently, select restaurants across North and East of India will serve breakfast between 8 am to 11 am with extended timings in highway Drive-thru restaurants. McDonald’s breakfast will also be available through McDelivery.

Adding delight to the mornings, McDonald’s is offering the choice of a complimentary beverage with Veg McMuffin or Egg & Cheese McMuffin. Additionally, dine-in customers can enjoy unlimited coffee refills during breakfast hours.

Ajita Saxena, Director, Marketing, McDonald’s, North and East India, said, “Our customers are at the core of everything that we do at McDonald’s. We have been receiving continuous customer feedback to bring the breakfast menu back in North and East of India. We are excited to launch breakfast with a variety of menu items. We look forward to their continuous patronage.”

McDonald’s top priority is to deliver overall value with the highest quality restaurant experience to the customers by offering hot, fresh, great-tasting food with fast, friendly service, in a welcoming, comfortable environment. Consumer’s willingness to explore different options makes McDonald’s breakfast a great choice.

“Our breakfast menu items are very popular across the globe and we are sure that our customers here will love it too,” Ajita added.

Among the must-try items in the McDonald’s breakfast menu are the fluffy steamed Hotcakes that are served with butter and maple flavoured syrup. McDonald’s coffee is made with 100% Arabica beans. 

McDonald’s to soon bring its first-ever fully vegan meal in the UK

McDonald's will soon launch its first-ever fully vegan meal, joining a growing list of fast food restaurants selling fully vegan meals in the UK. The move follows the likes of KFC and Greggs in introducing vegan options.

The brand will launch its Veggie Dippers meal, including vegan nuggets, served with chips and a soft drink, in the UK on 2 January.

The new dippers of McDonald's are made of rice, red peppers, tomato pesto and split peas, fried in breadcrumbs. This product will be fried separately from products containing meat and will be served with McDonald's UK chips, which are vegan-friendly.

The recent development by McDonald's comes as restaurants are capitalising on increasing demand from UK customers for vegetarian and vegan food options.

The fast food chain announced that in the last 12 months it had seen an 80% uplift in customers ordering vegetarian options.