Krispy Kreme to open flagship shop in Times Square in 2020

Krispy Kreme will launch the first-of-its-kind flagship in Times Square, New York in early 2020. Within the shop’s 4,500-square-foot retail space, it will be serving more guests annually than any other Krispy Kreme location in the world.

Krispy Kreme Times Square Flagship will be showcasing the end-to-end doughnut-making process, from the mixing of raw ingredients to the iconic glaze waterfall.

Michael Tattersfield, CEO and President, Krispy Kreme Doughnut Corporation, said, “Our direction is to be the most loved sweet treat brand in the world. In the most iconic city in the world, the Krispy Kreme Times Square Flagship will showcase our brand on the global stage and inspire customer wonder. We love making awesome doughnuts – and New Yorkers deserve hot and fresh doughnuts.”