DoorDash to acquire tech-startup Bbot; aims to support evolving needs of restaurateurs

Together, Bbot and DoorDash will be able to better support the evolving needs of restaurateurs and other food and beverage venue operators.
  • Nusra Deputy Features Editor
Doordash

DoorDash Inc. has announced that it has entered into a definitive agreement to acquire hospitality technology startup, Bbot.

The addition of Bbot's products and technology to the DoorDash platform offers merchants more solutions for their in-store and online channels, including in-store digital ordering and payments.

Together, Bbot and DoorDash will be able to better support the evolving needs of restaurateurs and other food and beverage venue operators.

"We're excited to bring our combined suite to an even wider selection of merchants across the hospitality space – including bars, hotels, and ghost kitchens – so these businesses can engage with more customers, increase their quality of service, and grow sales," said Tom Pickett, DoorDash's Chief Revenue Officer.

DoorDash provides merchants of all types with affordable tools to grow and run their businesses, whether those tools be third-party or first-party, in-store or online. With Bbot, DoorDash is expanding its suite of first-party Platform Services, which includes DoorDash Storefront, its commission-free online ordering solution, to address merchant demand for a more integrated and simplified software solution.

"Over the past few years, the hospitality industry has seen the benefits of growing their online channels as well as digitizing their in-store operations," said Steve Simoni, CEO of Bbot.

Bbot's in-store digital ordering solution allows merchants to increase sales while creating higher quality experiences for customers and staff.

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