Copter7 beers enters Pune

A new entrant making its footprint in the fast-growing beer market in India, 7Ink Brews, makes a grand entry in Pune by offering Copter7, a range of commercial beers, Smooth Lager Premium and Strong Beer Premium, in the city.

The sundowner was hosted at one of the lively places in Pune, Elephant & Co, Kalyani Nagar on 8^th September 2021.

The Co- Founder of 7Ink Brews, Kunal Patel graced the event along with some of the known socialites and personalities from the Food & Beverage industry.

The young and dynamic food and beverage (alcoholic and non-alcoholic) company is founded by Mohit Bhagchandani and is co-founded by Adil Mistry and Kunal Patel.

“I have always aimed at providing a product that is consistently classic and authentic. My team has worked relentlessly to achieve our goals and I am sure the Punekars will enjoy every sip of our beers,” said Mohit Bhagchandani, Founder and Managing Director, 7Ink Brews.

The brand is built around the attributes of champion cricketer, Mahendra Singh Dhoni who also happens to be the brand ambassador and shareholder.

The story behind naming the beer Copter7 has been inspired by MS Dhoni’s signature ‘helicopter shot’ and jersey number 7.

Also, the product’s striking packaging and labelling are additional noteworthy features that are designed on the lines of Dhoni’s different jerseys and their colours. What sets the brand apart, is the fact that this is one of the first instances where a brand has been created around a personality’s attributes and charisma.

Copter7 commercial beers will be available in select wine shops, restaurants and pubs in Pune.