Tapzo merges Zomato, Swiggy, Fassos and Freshmenu on its platform

Tapzo, the app only services and content platform has integrated Swiggy, Zomato, Freshmenu and Faasos on its portal in order to give its customers the choice of ordering from multiple food players.
  • Franchise India Team Editor
Restaurant India

Tapzo, the app only services and content platform has integrated Swiggy, Zomato, Freshmenu and Faasos on its portal in order to give its customers the choice of ordering from multiple food players on a single interface.

Ankur Singla, Founder and CEO, Tapzo said, “Ordering food on mobile typically requires checking multiple food apps to compare options and restaurants before ordering. These partnerships get us closer to our mission of simplifying digital living for Indians.”

According to the company, this partnership will raise the demand for food delivery in India by introducing new users among its 3 million customer-base to the ease and convenience of ordering food online.

From the partner's perspective, this partnership with Tapzo ensures access to a larger audience. Tapzo acts as a great user acquisition channel for these partners and enables them to gain access to new users.

Srivats TS, Vice President, Marketing, Swiggy said, “This partnership not only enables Swiggy to expand its services to newer customers, but also strengthens Tapzo’s proposition as the 'All-in-one' app in user’s mind. Together, we are looking to grow the category and are working on expanding our service rapidly to their users.”

Singla also commented, “We believe that Tapzo will get more users to transact in the food category through this partnership, thus cementing the value we provide to our partners by working towards the larger goal of growing the overall food market through our app.”

Supported by Sequoia Capital, Tapzo is an all in one app which customers can use to take cab rides, order food, read news, recharge, get deals and pay their bill. The app experiences more than 65,000 daily transactions.

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