MobiKwik to extend cashless digital payments to Verka

After a tie-up with dairy major Amul, mobile wallet player MobiKwik has now announced a partnership with diary firm Verka.

Verka is a leading diary firm in Punjab with 75 per cent share of the organised market. It is the flagship brand of the Punjab State Cooperative Milk Producers' Federation Ltd popularly known as MILKFED. The company has over 525 outlets in the state.

Earlier, MobiKwik has done a tie-up with dairy major Amul and is powering over 7,000 Amul-owned outlets and 3 lakh multi-branded outlets across the country.

MobiKwik Chief Business Officer Vineet Singh said, "Driven by the ambition to enable a less cash society in Punjab, we at MobiKwik are proud to extend our cashless digital payments to the city's lead milk cooperative, Verka. Across the state, users can pay cashless using MobiKwik from today."