Costa Coffee celebrates the opening of Ashutosh Gowariker\'s TV show \'Everest\'

The coffee chain turns into Everest base camp, to showcase journey of a small town girl to the highest peak of the world. Costa Coffee turned its two outlets in Delhi (GK and Basant Lok) and two in Mumbai (Versova and Khar) into Everest Base camp.
  • Franchise India Team Editor
Restaurant India

Costa Coffee celebrated the opening of the TV show ‘Everest’ by turning its outlet into Everest base camp.

Everest is a show which showcases a journey of a small town girl to the highest peak of the world.

Costa Coffee turned its two outlets in Delhi (GK and Basant Lok) and two in Mumbai (Versova and Khar) into Everest Base camp.

Faux snow was layered on the floor, air temperature was controlled at 4 degree inside the outlet, and walls were mounted with Everest backdrop creating a similar experience of how it feels to be at Everest. Other elements like Barrels, Harness, Tibetan Flags, Pebbles and Rocks were also a part of the setup.

Costa gave mountaineering gear like Jackets, Hats and Ear Muff to its patrons who walked in the outlets.

The whole experience was indeed a unique and fun for all who walked in the Costa Coffee outlets over the weekend in select stores in Delhi and Mumbai.

Costa on its path offered to its customers a steaming hot Cappuccino which gave them the feel of Everest Base Camp. 

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