The fast-food chain is also betting on alternative, healthy offerings in the face of competition. "We have a slew of innovations in our menu that we will unveil this year," Jatia said.
Earlier also, many QSRs has joined hand with online ordering apps. The apps offer consumer's convenience and retailers the opportunity to drive higher revenues.
"Delivery constitutes a significant part of our overall business and within that, the share of online ordering is growing fast, shared S M Narayanswamy, Senior VP Marketing, Domino's Pizza.
Present in Delhi till now with its four outlets, Sattviko is adding another four in its portfolio in Delhi within four months, one in Jaipur and IIT- Roorke and then will look to enter into Bengaluru and Mumbai market by next year.
Always focused on condensing tons of information into a ridiculously easy-to-use app, Zomato Order is being touted as second big app after Zomato Cashless.