India’s leading restaurant franchise management company Yellow Tie Hospitality has launched first ever Vegetarian Restaurant in India.
The first outlet was opened at Hoshangabad Road in Bhopal. Twist of Tadka, a restaurant owned by Celebrity Chef Harpal Singh Sokhi was taken over the brand to grow the business through franchising.
Twist of Tadka is an Indian Casual Dining Restaurant format serving Indian appetizers, Indian Mains, Desserts & Beverages. Yellow Tie Hospitality plans to launch 5 stores at PAN India level with focus on Tier-2 & Tier-3 cities in the next one year.
“Whenever I visit different cities of India, I’m always asked the question that where can people go if they want to taste Indian delicacies that they see me preparing on my shows. Also, Indian cuisine has remained the most preferred option for family dining options,” shares Chef Sokhi who is serving a very interesting menu that he feel will cater to all age groups.
Twist of Tadka brings to you fun, casual, authentic food from Chef Harpal's famous TV shows, travel and his mother’s kitchen. Twist of Tadka derived it's essence from the Fun loving Punjabi personality of Chef Harpal and his popular television show Turban Tadka. Good food and fun - in an out of the box ambience of cultural yet retro Punjab, is the crux of the brand.
You can sit back in comfort, chill and have a great meal experience where finger licking is absolutely allowed. Twist of Tadka stands for taste, experience, quality, credibility and redefines Fun and Food. The mouth-watering, famous dishes from the television are now being served on the plates of Twist of Tadka.
“We are very excited to finally launch an out & out Indian cuisine Casual Dining brand and we can’t wait to grow it in India. We are planning to invest 1 million USD every year for the next 3 years& plan to open 10 stores at PAN India by end of 2019. We are very optimistic to grow across Tier-2 & Tier-3 cities in India,” says Karan Tanna, Founder & CEO, Yellow Tie Hospitality.